During the 2025 Adelaide Fringe, C44 Adelaide challenged 10 bands and 10 filmmaking teams to team up and create 10 music videos in 10 days. In this mini-documentary, we go behind-the-scenes to follow three teams: filmmakers FemmeRage with band Hold This Sun on their song ‘Long Way to Go’, Virtually There with Sandra Gan on her song ‘Burn’, and The OC3ANEYES Fan Association with OC3ANEYES on her song ‘Two and a Half Freestyle’.
Followed by all the completed music videos:
· Benjamin Day & Rob Henschke x Laura Hill with ‘Coffee’
· Michael Loebell x Stefan Rossi with ‘Visualise’
· FemmeRage x Hold This Sun with ‘Long Way to Go’
· Ned McDermottroe & Nick Obst x Dexter Lahiff with ‘Keep Yourself in Mind’
· The OC3ANEYES Fan Association x OC3ANEYES with ‘Two and a Half Freestyle’
· Virtually There x Sandra Gan with ‘Burn’
· Trae Buckskin x Brett Gray with ‘Into the Night’
· Maitrix Productions x Cringetrender with ‘Slumber Baby’
· Jack Langford, Nicholas Burt, Liam D’Silva, Emma Dudley & Tom Terry x St Judes with ‘Terra Australis’
· Fig House x Feels Like Opulence with ‘Little Heartbreak’
· Jade Hahesy, Shano Sanati, Kira Beaubois & Owen Cotton x Take Me Time Machine with ‘Another Night’
· Theo Ng, Scott Hollingworth, Remy Logan, Santiago Castaneda Gomez, Michael Welsh, Jackson Palmer & Levi Williams x Terra Axis with ‘Cardinal Sin’
10×10 2025 was produced by C44 and Norwood Cheek, supported by Adelaide City of Music, The Mercury, University of South Australia and the Community Broadcasting Foundation.